Dior innovates with Rouge Dior Forever, the 1st transfer-proof Dior
lipstick in a bullet format. Ultra-pigmented for intense colour and
concentrated in floral lip care, it ensures 16h* of wear without
compromising comfort.
All day long, Rouge Dior
Forever transfer-proof lipstick is resistant to contact, even with
fabrics; the couture colour with an ultra-matte finish does not budge.
The shades are revealed and emboldened, more intense than ever.
Echoing Christian Dior's love of flowers, Rouge Dior Forever is infused with red peony extract, an iconic
ingredient at the heart of the Rouge Dior collection, to help maintain
the natural hydration of the lips.
Comfortable and
supple from morning until night, lips are enhanced with colour that
remains intact and intense, that you'll forget you're wearing: no need
for touch-ups with this transfer-proof lipstick, the colour can express
its full intensity. A true formulation feat, Rouge Dior Forever rises to
every challenge, even that of being clean.**
Rich and
varied, the range of Rouge Dior Forever shades fulfills women's makeup
desires. In addition to iconic tone-on-tone and trendy shades, Peter
Philips, Creative and Image Director for Dior Makeup, has imagined
extraordinary and ultra-couture shades, to discover in a limited
edition.
* Instrumental test on 30 subjects.
** For
more information visit the Dior page, "Responsible Formulation Charter."
This transfer-proof innovation was made possible by the expertise of the
Dior laboratories, which assembled their best compatible ingredients to
ensure colour uniformity and adherence without compromising the natural
suppleness of lips, which is preserved.
Dior is committed to
sustainable beauty: Rouge Dior Forever unveils a clean* formulation with
a strict selection of ingredients. Its peony extract, which helps lips
maintain their natural hydration, is of natural origin.
Among the 28 Rouge Dior Forever shades, 3 iconic colours stand out:
- 999 Forever Dior: the absolute red that
enhances women's beauty, and derives its triple 9 from the first two
lipsticks launched by Christian Dior, the 9 and 99.
- 100
Forever Nude Look: a reinterpretation of the greige New Look of 1947, a
colour created by Christian Dior as the perfect blend of gray and beige.
The perfect contemporary nude.
- 720 Forever Icone: an intense
rosewood that celebrates the work of its creator, a true fashion icon.
1. Prime your lips by applying Rouge Dior Balm in its neutral shade 000 Diornatural. Remove excess by pinching a tissue
between your lips.
2. For better definition of the lips, use
the Dior Contour lip pencil in the same shade as the lipstick.
3. Apply Rouge Dior Forever dir
