Rouge Dior Forever Liquid is the 1st ultra-pigmented, transfer-proof
liquid Dior lipstick, with vibrant, ultra-matte colours that withstand
contact. With striking colour, the liquid lipstick won't settle into lip
lines, fade, budge, or feather, even on fabric and masks.
Rouge Dior Forever Liquid pushes the limits of long wear with an ultra-fine formula. With no heavy makeup effect for all the
comfort of a bare-lip feel, the colour of this transfer-proof lipstick
coats the lips with a seemingly imperceptible film and unprecedented*
colour vibrancy. Rouge Dior Forever Liquid matte lipstick ensures
optimal coverage for 12h** without compromising comfort, no matter the
stresses of day-to-day life.
* At Dior.
**
Instrumental test carried out on 22 subjects. "Rouge Dior Forever Liquid
boasts an incredible transfer-proof formula that lets women wear their
favourite shades with a magnificent colour result, weightless comfort
and extremely easy application. Results that make Rouge Dior Forever
Liquid a true new classic with a relevance that will outlast
mask-wearing."
Peter Philips, Creative and Image
Director for Dior Makeup Immediately upon application, the ultra-fluid
Rouge Dior Forever Liquid formula adheres to the lips. Evanescent, its
texture melts away, leaving nothing but pure, striking colour that won't
settle into lip lines, budge or fade. The lips remain perfectly supple:
the lipstick procures a comfortable sensation of bare skin. Long-lasting
and transfer-proof, it is notably suitable for wear under face masks.
With a high dose of pigments, Rouge Dior Forever Liquid delivers pure,
bold colour with a spectacular matte radiance.
Peter
Philips, Creative and Image Director for Dior Makeup, imagined a range
of 11 striking and essential shades from nude to red that cover lips in
ultra-fine, intense colour with a long-wear, transfer-proof matte finish
that lasts 12h.*
Among these shades, two iconic Dior
colours are available for the first time in liquid format:
-
The iconic 999 red becomes 999 Forever Dior
- The universal 100
nude becomes 100 Forever Nude.
* Instrumental test
carried out on 22 subjects.